The British Journal of Psychiatry (2006) 189: 391-392. doi: 10.1192/bjp.bp.106.029983
© 2006 The Royal College of Psychiatrists
The schizophrenia drug-treatment paradox: pharmacological treatment based on best possible evidence may be hardest to practise in high-income countries
CLIVE E. ADAMS
University of Leeds, Leeds, UK
PRATHAP THARYAN
Christian Medical College, Vellore, India
EVANDRO S. F. COUTINHO
Ozwaldo Cruz Foundation, Rio de Janeiro, Brazil
T. SCOTT STROUP
University of North Carolina, Carolina, Chapel Hill, North Carolina,
USA
Correspondence:
Professor Clive E. Adams, Co-ordinating Editor, Cochrane Schizophrenia Group,
University of Leeds, 15 Hyde Terrace, Leeds LS2 9LT, UK. Tel: +44 (0)113 343
1965; fax: +44 (0)113 343 2723; email:
ceadams{at}cochrane-sz.org
Declaration of interest T.S.S. has consulted for Janssen and
consulted and spoken for Lilly and Pfizer; he is a principal investigator in a
Schizophrenia Trials Network, sponsored by the National Institute of Mental
Health, aiming to undertake pragmatic randomised trials.
See pp.
433440, this
issue. 

ABSTRACT
Most people with schizophrenia live in low- and middle-income
countries in
which clinicians/policy makers are not the first
targets of marketing. Because
it is years after a drug is first
launched that the full effects become known
with confidence,
the evidence upon which to base practice in low- and
middle-income
countries may be less biased than that in richer nations.

INTRODUCTION
The number of trials relevant to people with schizophrenia produced
by any
one country depends neither on the national population
of those with the
illness nor on the countrys technical
sophistication. It is, with a few
notable exceptions, much
more closely correlated with the gross wealth of the
nation,
which in itself may be a proxy for the national activity of
the
pharmaceutical industry (
Moll et
al, 2003). In the past
half-century, industrys
research activity has led to
innovations and revolutions in the care of people
with schizophrenia
(
Freeman,
1958) and has never stood still. Since 1953, the
year of the
advent of chlorpromazine, many different antipsychotic
medications and drug
preparations have become available. Drugs,
however, have never stopped
schizophrenia from being an illness
that, for most, seems to require lifelong
treatment. This has
generated enormous income for companies
(
IMS Health Inc., 2006).
Of
course this income and power can be misused
(
Montgomery et al,
2004;
Heres et al,
2006); nevertheless, industry invests more in
research and
development than all independent
sources, and this is likely to
remain the case.
Relentless industry marketing whether in the form of
advertisements, research articles, teaching events, opinion leader talks,
guideline lobbying, media seeding, visiting sales representatives or even that
not-so-free pizza (Moynihan,
2003a,b)
fosters hope of the new being better than the old. For about two
decades after their patenting, new drug treatments are expensive. Even in
countries where generic manufacturing of new drugs occurs through the legal
loophole of the process patent where it is only the
process of manufacture that is recognised as patented, allowing the
manufacture of a patented drug by altering the process even in a minor way
distribution may not be wide and the drugs can remain inaccessible.
For example, owing to loopholes in current patent law, more than 20 brands of
olanzapine and risperidone are available in India at a fraction of
Western prices. In Bihar, one poor state in India, there are
more people with schizophrenia than in the whole of North America.
Nevertheless, even these cheaper preparations are not affordable for the poor
in Bihar and distribution through the state healthcare system is variable. In
any case the World Trade Organisation and the General Agreement on Tariffs and
Trade are ensuring that this loophole is being closed and countries are less
readily able to exploit the current situation. In Brazil, for example,
atypical antipsychotic drugs remain expensive and are only generally
affordable if paid for by the state, and this provision varies. Four-fifths of
the worlds population of people with schizophrenia live in low- or
middle-income countries; nevertheless, global marketing relentlessly promotes
a collective guilt whereby to advise the use of older, inexpensive drugs is,
somehow, to give a second-class service.

COMMERCIAL INTERESTS AND CLINICAL EVIDENCE
It is hard to know the objective facts about the
effects of
these treatments, and it may be impossible during
the period in which large
pecuniary interests are heavily involved.
As time passes, more complete data
from known trials begin
to emerge and less-positive studies that had been
previously
unknown come to light
(
Easterbrook et al,
1991;
Gilbody et al,
2000).
In addition, once a drug is off patent, companies may well
be
more generous with data. Whether or not this is as it should
be, it seems
likely that this situation will change only slowly
(
Chalmers, 2006).
Rich countries develop and evaluate the new drugs, and these same nations
are the first focus of the initial decades of marketing. As the battle of the
companies is fought out in high-income countries, clouds of dust from
marketing obscure the view. Unless effects are dramatic, it takes decades for
the dust to settle. For example, in the past 20 years millions of people with
schizophrenia in these high-income countries have been caught up in the
struggle between companies producing different new antipsychotic drugs.
Inevitably there are winners and losers. Many win. Everyone has been forced to
be more thoughtful about prescribing, and new compounds have their own effect
profiles and are welcome additions to the management of this difficult and
damaging illness. On the other hand, some in the rich nations suffer as a
result of ill-publicised effects of the new drugs, and have to be compensated
(McGough & Abboud, 2005).
However, many more are not remunerated for the major or minor ill effects they
suffer, save only in the knowledge that evidence of the problems they
encountered may be commonly known by the time the medications become available
to the other 80% of the worlds population.
During this period many in the lower-income countries have to observe the
battle from afar and they are forced to use older drugs. On the other hand,
much is known about these familiar compounds. The battles that did rage for
the first-generation drugs are long over, and much positive and negative data
are available. As time passes and newer medication is becoming accessible in
less-affluent nations, the second generation of battles have lost some of
their urgency and aggression.

THE SCHIZOPHRENIA TREATMENT PARADOX
Here is the schizophrenia drug treatment paradox. Evidence-based
practice
is the judicious use of the best available evidence
in patient care or policy
making (
Sackett et al,
1997). Judicious
use of best available evidence for the care of
people with
schizophrenia is possible everywhere. However, by the time drugs
are widely accessible in lower-income nations the best
available
evidence may well be better in these poor
countries than was the case
when the drugs were first marketed
in rich nations.
Recent findings from larger pragmatic and independently funded studies
reinforce this argument (Lieberman et
al, 2005; Lewis et
al, 2006). If new drugs are compared with haloperidol, an
antipsychotic particularly associated with obvious adverse effects, the new
experimental compound can hardly fail to seem beneficial in terms of adverse
effects (Joy et al,
2001). If, however, newer compounds are compared with more benign
older drugs there is a consistent finding that there is little to choose
between old and new medications, even on adverse effect outcomes. So shocking
are these results to a subspecialty convinced by marketing that the trialists
themselves are surprised and perplexed at the messages to give, and journals
may fail to encourage publication of important results.
In both rich and poor countries, there is no need for collective guilt
about use of older treatments. Use of these tried and tested drugs has more
chance of being based on really good evidence than that of newcomers for which
marketing interests obfuscate fact. There is, however, an enormous need for
more independent, well-designed, conducted and reported pragmatic randomised
trials in this area. In order to offer people in rich countries more
protection from being unofficial participants in enormous post-licensing
studies, these pragmatic randomised trials should take place before widespread
introduction of the drugs.

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Received for publication August 16, 2006.
Accepted for publication August 31, 2006.
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